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Staying “available” and “in contact” with your clients is an
important part of good Customer Service. But sometimes this
can be hard to do as we juggle our personal lives along with
our business obligations. Being a Webmistress is nearly a
24-hour-a-day job for me, just about the same as being a
parent, except that on the Web, you aren t expected to fix
lunches. My clients sometimes need close attention and
nurturing during the development of their projects, some
need constant attention, and they all need (and deserve) my
immediate and total attention if and when something goes
wrong.

Let me ask you this….

Have you ever wished you could be at the park with the rest
of your family on a nice Saturday afternoon if only you
didn’t have to wait in the office for that important email
to arrive? I have, and I didn t enjoy it one bit.

Have you put off going on a day trip or even a full vacation
because you can’t leave your computer and your
self-obligated contact with your clients that long? I have,
and I didn t like that, either.

Have you ever tried logging on to the Net while you were
deep in the woods? I have, and now I m not quite so chained
to my home-office computer, thanks to my Sprint PCS Wireless
Web Phone & Connectivity Kit

This is a VERY neat piece of technology, people, and somehow
Sprint has made it really easy to use. In fact, I’d label it
as almost “dummy proof.” (And I can almost hear my
newsletter s proofreader squealing with delight, almost
2,000 miles away.) I had myself set up and surfing within 10
minutes of opening the box. And most of that time was spent
installing the software on my laptop. The actual process of
getting online is as simple as connecting a cable from your
laptop to your phone and logging on as usual.

Honestly, that’s all there is to it! I didn’t even have to
mess with my dialup settings because the PCS Dialer software
that came with it made “mirror” connection settings for me.
All I had to do was select from a drop-down box on the
computer screen which modem I wanted to use. So now, instead
of choosing MSN as I normally would have done, I chose MSN
(Wireless). Within seconds I was connected and surfing.

The ability to be almost anywhere–beach, mountain, forest
or street cafe, and ALSO be “on the Net” brings about a new
feeling of personal freedom (even with your laptop in your
backpack). You don’t have to be chained to your PC in order
to provide first-class, immediate service to your customers.
After years of conscientiously putting clients needs first,
a burnout is almost to be expected, isn’t it? Perhaps you’re
feeling the same thing–burnt out.

Just think how you are going to feel in a few more months
when summer is in full swing and everyone else is having fun
and you’re still sitting there staring at your computer
screen, working, or–more depressing–waiting needlessly for
an email to arrive through those land-loving phone lines.

There was actually another good reason–besides giving me
more personal freedom and still offering good customer
service–for purchasing the Web Connectivity Kit for my PCS
phone. There are times when I am visiting a client (or
potential client) at their place of business and I’d like to
show them something on the Net. I don’t like to have to ask
them if there is a phone line available that I can use. Most
often there isn t, or it would become a big hassle to make a
phone line available. Any good businessperson knows that
causing a “hassle” for a potential client is a sure way to
make a bad impression, and just one bad impression tends to
last a lot longer than most good impressions.

With my Web phone I can connect myself quickly and without
bothering my client. And my ability to connect so quickly
and easily makes a VERY good impression on even the most
reluctant potential client! After I’m done they all want to
know how I “did that”! I had one client take a sour look at
his own cellular phone and toss it across his desk. “Another
18 months on that contract but I don’t care. I’m getting one
of these,” he said as he admired my Sprint PCS setup.

There must be dozens of circumstances where almost anyone
doing business on the Net could benefit from a Sprint PCS
phone and Web Connectivity Kit. Some I’ve mentioned here
from my own experience, and other circumstances may be
unique to your own business or situation. Whether you have
been thinking of getting a wireless connection for some time
or you are just learning that it s possible today, don’t let
a fear of the technology stop you. As I’ve said before, this
is almost “dummy proof” to set up, and connecting to the Net
is really as simple as anything you may be using currently.

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The cost involved isn’t that bad either, unless you don’t
already have a laptop. I can’t imagine lugging that faithful
old Gateway CPU and 21-inch monitor off to the park.
Besides, where would your desktop power plug go, unless you
have a 16-mile-long extension cord. No, a laptop is pretty
much a requirement, to use this neat new technology while
you also enjoy fresh air and life outside the cubicle.

In addition to the laptop, all you will need is a Sprint PCS
Wireless Web phone and the Connectivity Kit. No, a regular
PCS phone or a PrimeCo phone won’t work. The phone HAS to be
a Sprint “Web ready” phone in order to be able to receive
data.

I spent about $175 on my phone and the Web Connectivity kit
was just $99. The kit includes the cable you need to connect
your phone to your laptop, a setup manual, a CD with the
software you need, and a cable adapter for connecting
handheld and palm-sized computers.

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On the Sprint site there is a four-step tour that explains
just how easy it is to set up and use. Have a look around
and see for yourself. Just click on the Wireless data link
and take the tour:

http://www.lrsmarketing.com/wirelessweb.htm

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So if you’re like me and want a little freedom this summer,
without abandoning your clients, or you’d just like to make
your job a little easier, indoors or out, I definitely
recommend getting connected with a Wireless Web phone. I
haven’t regretted it for a minute, and I may even have to
apply a little sun screen lotion while I m working with my
clients this summer!

About the Author

Lisa Schmeckpeper of LRS Marketing
and published in their free newsletter, Website Success
Monthly. To receive a free copy of this informative e-zine
just send email to subscribe@websitesuccessmonthly.com
or visit their website at www.lrsmarketing.com.
Copyright 2000 [LRS Marketing].

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20 Ways Posting Unique Articles Online will Bring You Fame and Fortune

 by: Dr. Lynella Grant

You re Invited… Visualize your article going out like a party invitation

The implied message: “If you like this, come on back to my website to see what else I ve got to show you.”

People who read articles online scan for information of interest. Articles with a fun or warm person-to-person approach have an edge that a purely mental message can t match. Novelty, humor, and wit are hard resist. Intangibles (novel point of view, personality, depth of knowledge) are more appealing than the information itself.

Readers who follow your link are willing to give your website a chance. They wonder if they ll find lots more of whatever they liked about your article. Success with article marketing depends on how consistently your personality shows through.

Anyone who s spent time online knows there are a zillion places to buy any product or service. An enterprise stands out by being unique and relevant. When the website navigation and copy are carefully designed, the article reader could become a repeat visitor or buyer.

Article marketing is a five-step process to get your message out

1. What can you say that s interesting, original, and uniquely yours?
2. Who wants to know that? Know your buyer.
3. What ezines and websites do they follow?
4. Can you distill your message into a useful article? (Self-serving sales letters won t fly)
5. How many relevant places can you find to post it?

There s way too much recycled content online. Anyone who sends out fresh, in-depth articles on a topic will be noticed - and appreciated. Unsure if you can? Find anything you need to make your articles succeed http://www.promotewitharticles.com

THE FAME PART

1. People assume you re an expert on subjects you write about

Shoot for consistent messages and delivery, so you become a trusted voice.

2. You share samples of your wisdom

Articles are long enough to reveal your perspective and savvy. That sets you apart from competitors in the public mind.

3. Reach targeted audiences with precision

The Internet excels at reaching small groups through specialized ezines and websites. Narrow niches are passionately interested in on-topic expertise. Articles appearing there reveal you re an “insider.”

4. Continuous article output builds name recognition and anticipation

People start watching for your next article.

5. Your reputation can grow quickly

Within a few days of posting, your message appears all over the Net.

6. Build relationships with editors and webmasters

As you send consistently high-quality material, they re more eager to present it to their readers.

7. People seek you out with requests and opportunities

When they need services/products related to your savvy, who will they think of?

8. Search engine listings make you easy to find

Before writing articles, Google showed 100+ references to my name. Now it s more than 1200 and growing - just from articles.

9. Readers trust you because you ve helped them

Sharing your knowledge without hype or manipulation builds credibility - the prerequisite for any transaction.

10. You needn t be a great writer, just a well-informed one

Offer specific tips, top-10 lists, how-I-solved-it stories.

THE FORTUNE PART

11. Marketing is about standing out, and article authors stand out

Sharpen your competitive advantage as a recognized known quantity in a very large pond.

12. Every article posted mentions your website in the signature box at the end

These result in greater Page Rank (Google s measure of site popularity), links, and higher search engine ratings. Let search engines send business your way.

13. “Own” the search terms and keywords where you shine

Write repeated articles around a specific theme.

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14. Search engines love content - and reward it

Articles provide keyword-rich content for your website and other related sites.

15. Articles increase your website traffic

16. Enhanced credibility lets you sell more products/services

17. Become sought as a Joint Venture insider

Your articles appear among well-known authorities, so you re invited to participate in additional profit-making activities.

18. Develop a massive list of places that accept and publish your articles

The momentum and benefits build over time.

19. Articles remain posted online a long, and keep on working

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Unlike ads, there s no cost to post articles. And people trust them more.

20. You keep getting better and better

Your writing, promotional know-how, and professional skills grow, the longer you use them. That enhances your respect in your field.

Reap Rewards for the Long Term

Articles boost your professional identity - online and off. Think beyond a single article to a series that reinforces all your marketing efforts http://www.promotewitharticles.com/strategy100.html

Don t you deserve the fame and fortune that posted articles can bring your way? Start writing. Keep posting them far and wide. And stay alert for fame and fortune.

© Lynella Grant, 2005

About The Author Dr. Lynella Grant - Consultant and Author - Promote yourself, business, website, or book with articles posted online. Extensive Free Resources at Article Marketing Academy http://www.promotewitharticles.com (719) 395-9450 Off the Page Press This stuff is remarkably terrific still some readers are shaky about its advantages. It was an ultimate bliss for those persons who were hunting for ezines. It was ineffective for a couple of persons. You can assess the stuff in the best possible method. The point to ponder is to reach at the last word to identify the facts. grant@promotewitharticles.com

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1. Use autoresponders to deliver sample issues of your ezine to your visitors.

Your sample issues will help you to increase the number of your visitors that subscribe to your ezine by showing them firsthand that your ezine offers valuable information.

2. Promote the products of affiliate programs you’ve joined to your subscribers by creating a recommended resources section, by endorsing their products, or by placing ads within your ezine for their products.

3. Create an “Ask The Editor” section where you answer questions that you get from your subscribers.

This will help you to increase your subscribers’ trust in you which will lead to more sales of your products. It will also help you to strengthen the power of your recommendations to your subscriber base by demonstrating your expertise.

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4. Listen to the feedback you get from your subscribers.

Your subscriber feedback can be invaluable in showing you what’s working well for your ezine. Their feedback will not only tell you what to keep doing, but can also give you good ideas about new things to try.

The negative feedback you get from your subscribers can also help you in a positive way by showing you what needs to be changed or what things could be made better.

5. Write articles.

Your articles will give your ezine a personal touch, help you to showcase your expertise, and give you a profitable way to promote your business through your promotional or resource box at the end of your articles.

In addition, your articles can be used to successfully promote your ezine.

Add a resource box to your articles that shares with your readers the main benefits of subscribing to your ezine, and then get the word out about your articles by submitting them to article directories, article announcement lists, and to other ezine publishers.

6. Set up joint ventures with other ezine publishers.

You could swap classified ads or sponsor ads with ezines that reach your target market. You could also trade ezine recommendations with publishers that run ezines that you enjoy and who also subscribe to your ezine and enjoy your publication.

In addition, try swapping articles with other ezine publishers, where you agree to run another publisher’s article in your ezine in exchange for that publisher doing the same for you.

7. Publish testimonials.

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Post testimonials for your ezine on your site from your satisfied readers. Include your subscriber’s name and website address to increase your testimonials credibility.

In addition, include testimonials in your ezine from people that have benefited from your products or services. This will help you to get more sales by increasing your subscriber’s trust in you and your business.

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About the Author

Article by Ken Hill. Want To Publish Your Own E-zine? Don’t Know Where To Start? Create as many e-mail lists as you want with unlimited, mailing list capable autoresponders. FREE 30 day trial. http://www.netpromarketer.com/autoresponders.html

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Web logs, channel ezines, what’s the difference?

Web logs, or blogs, are a communication medium, gaining in popularity, through which RSS [Really Simple Sydication] technology has been introduced to the populous. However, blogs and RSS are not synonomous. RSS technology is what gives life to the blog. and, has been around for awhile. Blogging is a relatively new use for the system.
RSS has been used by the media for quite some time, to bring Internet travelers the news, stock updates, and such. But blogging has brought it into the mainstream, making it a bit more user friendly for the average traveler.

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Put simply, a web log is a interactive, virtual diary, that can be read by anyone, and commented on, by its readers, as well. The technology, driving the blog, is capable of so much more.

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Publishing an ezine through a channel feed is another use that is picking up steam. Seeing the benefits of channel publishing, more and more ezine publishers are either supplementing or replacing their email systems of distribution.

Since channel subscription is not subscriber bot friendly, and requires that one physically subscribe to the channel of choice, without email reliance, it is the only true 100% opt-in method for receiving information. Subscription forgeries cannot occur. Opting out is as simple as deleting the channel from your computer. It is instant and non-publisher dependent.

Channel publishing also makes permanent, what used to end up in the trash. Even ezines that manage to make through the filters and into the inboxes of readers, eventually wind up at the virtual curb, when it has been read. Not so with channel publishing. Articles published on a channel are given an item number and become a permanent archive of the channel. This allows the reader to refer back to it, should the need arise, at any time, without having to store the piece on their hard drive.

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Another plus to itemization and archiving, is that these articles, being rich in content, are easliy spidered by search engines. This feature offers the publisher to gain new subscribers based on keyword searches made by John Q. Basically, people who have never heard of my own zine, can find out about it, just by searching for a term contained within one of the articles I’ve published, and Hello… New Subscriber!

Best of all, ezine publishing via RSS channels, allows the publisher a simple method of syndicating their publication on any web site wanting to add content. This is free exposure to the nth degree! We’re not talking about adding a link to someone elses web site, we’re talking about running a list of recent headlines, that redirect to its point of origin. Consider what syndication meant for Ann Landers and Dear Abby, in print. Syndication is what has kept Star Trek alive and well, through four decades.

Lastly, where email gets information lost among the spam in the reader’s inbox, channel publishing puts you right on their desktop, where you can’t be missed or accidentally deleted. You’ll never trip another autoresponder again either.

Web logs exist because of RSS, but the technology itself is so much more than that. It is the foundation upon which limitless applications may be based. Ezine channel publishing is but another extension; there are still more to come.

Copyright 2004
The Trii-Zine Ezine
http://quikonnex.com/channel/page/triizine

About the Author

About the Author:
Trina L.C. Schiller is the proprietor and publisher of TLC Promotions and The Trii-Zine Ezine. Trina is a Founding Publisher of Quikonnex.com, also member of the National Register’s Who’s Who in Executives and Professionals and CEO of the new Ads-On-Q Syndicated Advertising Company. A professional network marketer, and home business consultant, her mission is to help others achieve their financial goals, while improving their quality of life.

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The Misconception of Multi-Level Marketing

 by: E. Christopher Keenan

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Ever wonder why people are so turned off at the mention of Multi-Level Marketing? Is it legal? Is it a pyramid? Who benefits the most? Where does the money flow? In this article we will examine basic differences between Multi-Level Marketing and a Corporate Structure.

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Let’s take the corporate structure first. Almost all of us work in this type of hierarchy everyday. A CEO heads the corporation or company. Below him/her are upper management people i.e. Vice President, Controller, Senior Sales Exec…etc. Below them are middle management people i.e. Department Heads, Retail Directors, Consultants and various Supervisors.

Finally we reach the Sales Representatives, Customer Service Representatives, Stockers, Cashiers, Cleaners, Drivers, etc.

So who makes the most money in this type of structure? If you were to draw a flowchart this, it would look like a “Pyramid” The CEO makes the most money as he/she sits at the top. Then a few upper management people, then more middle management, then most of the workers. It is the person at the “top” of this “pyramid” that makes the most money, because in this type of structure, you are paid based on “where you are” in the structure. So, how do you make more money here? The only ways you can truly increase your earnings are if someone in the structure gets fired, dies, or quits. As a result, everyone in the structure can move up.

So…. Let’s take a look at a Network Marketing Structure and then compare. On the surface, both structures are mirror images of each other. BOTH look like a “Pyramid” structure. Flowchart it out again. An affiliate sponsors someone, they sponsor more, they sponsor more…etc. But…who makes the money here? The worker at the top? Possibly, but most likely not. Here’s why:

Even though this structure looks identical to a corporate structure pyramid, in the MLM structure you get paid STRICTLY on the work you do, not on where you are within the structure. Wouldn’t it seem fair that if you do more work, you should get paid more money? This structure is simply a structure of business owners. Pay is based ONLY on what you do, not your position within the network. This is what differs Network Marketing from a typical “Corporate Structure Job”.

In the MLM structure YOU are in control of your income. In the corporate world, someone else will always be in control of your income. Always.

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About The Author E. Christopher Keenan owns the popular home business opportunities and resource website www.bizmancan.com.

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